The Worst Advertisement

Have you ever thought of this?

"What Is The WORST Advertisement?"

Well, for one who is running a business, doing advertisement is good and supposed-to-do thing in order to attract customers. Many a time, we think of how to organize an advertising campaign that is great and profit bearing.

But, What Is The Worst Advertisement?

When an advertisement is a bad advertisement, it is not going to work out to build your business, no matter how much money you have spent in creating and running that advertisement. If it is a bad advertisement, you will only be losing money and suffering the losses.

So, What Is The Worst Advertisement?

You can settle down to one answer. 
It doesn't matter how creative an advertisement is. 
It doesn't matter how sophisticated an advertisement is.
It doesn't even matter how much money have you spent in that advertisement.

The WORST Advertisement Is The Advertisement That Never Sells The Thing

It Advertised. Period.

All the time spent in crafting the creativity, and all the money poured into creating the advertisement is nothing more than wastes thrown into the rubbish bin, IF the advertisement never sells the thing it advertised. Nothing more, nothing less.

So, Do Not Let Your Advertisement Be The Worst Advertisement.

Run Advertisements That Sell.

If you don't know how to go about, stay tuned to this blog or you may call the HOTLINE NUMBER to find out more.

016-246 4224

By Calling This HOTLINE NUMBER, You Will Get:

Ø 1 Exclusive VVIP Visitation within 1-3 hours (worth RM87)

Ø 20 minutes of FREE Consultation service (worth RM497)

Ø 7 days of FREE Preview of your Ad Design (worth RM257)

Ø 3 copies of FREE Latest Edition of City Ad (worth RM987)

A-D-V-E-R-T-I-S-E-M-E-N-T

What MUST You Have In Your Advertisement

When it comes to Advertising, you must be certain that your advertisement contains the following elements:

A - Attraction
The power to catch the eyes and ears of your prospects to pay attention to your ad. Any ad that is not attractive will just be passed by and not noticed. If you have paid for the ad, sorry to say that you have just wasted your money.

D - Dedication
The focus must be sharp and dedicated, not vague and unclear. Not everybody is your target audience. Identify your target audience and aim your ad only at them. They are 80% more likely to convert. Never throw a net that tries to catch all the fish in the ocean. Get it?

V - Visitor-Friendliness
Whatever ad you run, make sure people can make access to you easily. So, make sure your contact information is clear and updated. If it is a website, make sure it is appealing. Never make it hard for a prospect to contact you, if you want them to contact you.

E - Empathy
The better you can relate to your prospect, the better you are able to speak his language and thus get his attention. If you intend to sell to a professional, present your ad as a professional. If you intend to sell to a mother of 3 kids, present your ad as talking to a mother of 3 kids.

R - Reality
Honesty is still the best policy. Never advertise anything that is a lie. People will not buy anything from a lying salesperson/company. Maybe you can shout your voice a little louder, but never exagerate beyond the truth.

T - Time-Consciousness
As much as possible, put a time constrain to your promotion in your ad. Channel the traffic into buying your offer during that certain time frame. Consider McDonalds' McValue Lunch, from 12pm-3pm ONLY; or a store's megasale from 12th-18th of the month ONLY. Communicate that urgency and people will come in. 

I - Information
The content of your ad must be appealing and relevant to your target audience. People who are looking for the information must get the information before they will convert through your ad.

S - Sensitivity
The ad you are running must be sensitive to its media used, time appearing, target audience, overall market, and etc. The more sensitive you are, the better you will be able to capture the moments and seize the opportunities that surface.

E - Enthusiasm
Always be enthusiastic in your advertising approach to prospects. People get excited when they are being enthusiastically approached. Customers rather respond to a warm-hearted enthusiastic welcome, than closed-hand "take it or leave it" attitude. Be excited in your ad. 

M - Memorability
Your Ad must be memorable and people must be able to recap your ad even after a period of time. The longer you stay in the mind of the prospect, the more chance you have to convert him into your customer.

E - Entertainment
A good joke will bring laughter and a laughter will bring happiness. A happy person is much more likely to stay a little longer in your ad. Convey that happiness through your ad to your prospect.

N - Never Neutral
An ad is purposed to sell. It must sell. In order to sell, you must never be neutral. You must take a stand. State your proposition. You've got to take a stand. Never convey the feeling of "it's ok if you do not buy from me". Instead, let the qualified prospect knows the consequences of not buying from you. Let him know that "It's NOT OK if he does not buy from you". There is no Mr. Nice Guy sitting on the fence in advertising. Don't try to be one. 

T - "The Catch"
As much as possible, present a "catch" for the prospect who is reading that ad. It's just like a bait that is used to lure a fish or a piece of cheese that is used to catch a rat. Offer something that is irresistable or something that is for limited time only. You will be surprised by the fish that you might catch on that hook.

So, as long as your ad is enriched and fine-tuned by the above mentioned elements, you can rest assured that your ad will bring you good returns.

If you run a business in Malaysia, especially in the Klang Valley,

And if you would like to talk to an Advertising Consultant about

How To Run An Advertisement That Brings Results,

You must call the HOTLINE NUMBER :

016-246 4224

 

By Calling This HOTLINE NUMBER, You Will Get:

Ø 1 Exclusive VVIP Visitation within 1-3 hours (worth RM87)

Ø 20 minutes of FREE Consultation service (worth RM497)

Ø 7 days of FREE Preview of your Ad Design (worth RM257)

Ø 3 copies of FREE Latest Edition of City Ad Monthly Advertising Magazine (worth RM987)

 

A total worth of RM1828 of products + services! 

Given to You FREE!!

Only one action to take!

Wait NO MORE!!! 

 

Call the HOTLINE NUMBER:

016-246 4224

If You Are A Business Owner, You've Got To Read This

How To Instantly Increase Your Number Of Customers And Greatly Improve Your Sales In Just A Matter Of 7 Days Or Less!

 IMPORTANT: YOU MUST ACKNOWLEDGE THAT...

• You Are A Business Owner
• You Want to Increase Your Number Of Customers
• You Want to Improve Your Sales
• You Want to Do That In 7 Days Or Less

Let’s See...... You have one or more Good Products or Services that you want to introduce to the market. Yes? Good.

Most probably, you have tried to Increase Public Awareness by trying to design Flyers, Brochures, Buntings, Banners, to be put in Magazines, Newspapers, Mailboxes, Websites, or even the hands of your customers! I bet you have tried some of them, right?!

But your efforts did not pay off. Customers did not come back. The money you spent is not generating as much return as you have intended. And..... You are not happy with that.

So, most probably, you are thinking:

“What Am I Going To Do?

How On Earth Can I

Get The Customers Out There 

To Come To My Shop

And Buy Things Here?”

Introducing

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In City Ad, customers are welcome to count the books before distribution, thus giving customers 100% guarantee and confidence of the printing volume.

WE PRINT AS MUCH AS WE DARE TO CLAIM.

  

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Cut all the crap of setting appointments. Just go online to www.CityAd.net.my. Register an account. Every order can just proceed from there. You can download your invoice online. You can submit your payment slip online. You can check your design online. You can get your receipt online. You can even check the distributed areas online. Everything online. Hassle Free. Paperless efficiency.

If you would like to know more about

How To Advertise Your Business In City Ad,

Please call this HOTLINE NUMBER:

016-246 4224

 

By Calling This HOTLINE NUMBER, You Will Get:

• 1 Exclusive VVIP Visitation within 1-3 hours (worth RM87)
• 20 minutes of FREE Consultation service (worth RM497)
• 7 days of FREE Preview of your Ad Design (worth RM257)
• 3 copies of FREE Latest Edition of City Ad (worth RM987) 
  Get all the above for yourself, a total worth of RM1828, by only taking one action!

Call this HOTLINE NUMBER now:

016-246 4224